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Sunday, December 23, 2007
Adlink Success - A New Advertising Style From Google Adsense
Adlink Success - A New Advertising Style From Google Adsense
by: Derrick Pizur


There is a new advertising style from Google Adsense that is available in your Adsense panel, it is called “Google Ad Links.”

This new ad system presents a list of 4 or 5 vertical links(you can pick either 4 or 5 and Google will supply the actually links) to your site visitors, when the visitors click on one of the targeted contextual words it displays a results page from Google listing ten Adwords advertiser’s ads for this related topic.

Here is what Google says Adlinks are: “What are Ad Links by Google?

Ad Links are a new form of text advertising that we're offering to our AdSense publishers. Using the same contextual targeting algorithm that targets Google ads to your content pages, Ad Links units display a list of topics that are relevant to your page. Each topic, when clicked, brings the user to a page of related advertisements.

The result is advertisements that are closely targeted to the interests of your users. By selecting the topics through interaction with the ad unit, users are presented with useful information in the form of related advertisements. Their direct involvement with the evolution of the ad unit guarantees an interest in the ads that are presented.”

Positive Aspects of Adlinks:

They allow you to blend this in with sections of your links which will get more visitors to click on them, inevitably increase your Adsense revenue.

The Adlinks ads display 10 ad results when clicked without cluttering you page.

Google’s rules allow you to place three Adsense code block on a website. If you are doing this near say a 500 word article it can distract the visitor from viewing the article. With Adlinks you can still display 1 block of normal Adsense code and the Adlinks block and it keeps your page relatively nice looking while still giving you revenue potential.

Negative Aspects of Adlinks:

Adlinks requires your visitors to make two clicks. One on the original Adlinks block and one when they view the Adlink results. As any marketer knows the more actions you need a visitor to take the less the response rate.

Where are the best places to display Adlinks ads?

The best place to display them are within your navigation menu. Try to make them blend in as best as possible.

Another great place to put them is at the end of an article suggesting an interested reader view these resources. When doing this the reader is very targeted since they red your whole article and if they are likely leaving your website, why not let them leave through Adlinks and make some money?

Are Adlink ads as effective as the normal ad blocks?

Well some have seen positive results while other have not. Personally I am going to test it some more to see what kind of results and make my decision then.

About the author:
http://www.derrickpizur.info
Want Free information about Google Adsense and Search Engine Opt?

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posted by Beebee @ 10:37 PM   0 comments
Tuesday, December 11, 2007
How To Make A Serious Income Online Without A Website!
How To Make A Serious Income Online Without A Website!
by: Joe Clare

Did you know that eBay gets over 1.8 Billion (yes that's Billion with a B) page views per month, and moves over $15 Billion a year in merchandise? It is the 4th most visited site on the Internet, and at the time of this writing has sites in 26 countries worldwide. So do you eBay? I do! And, thousands worldwide are taking advantage of the Goldmine on eBay. Shouldn't you? If the idea of turning your lose change into hundreds of dollars appeals to you, then keep reading.

The great thing about operating an eBay Auction Business is you don't need a website to make money online and it allows you the freedom of working at home. And currently over 400,000 people are doing just that. Working at home, and making a full-time income, online without a website with their eBay Auction Business. Have you ever wondered if you could be a successful eBayer? Have you ever asked yourself... "How do they do it?" or "Where do they find all their "Hot Merchandise?". Well, here's an insight from my book "eBay Marketing Wholesale SourcePak" into how to start your eBay Auction Business from Home on a Shoe String Budget using Dropshippers.

Using Dropshippers is a smart way to get your eBay Auction Business up and running especially in the beginning. By using Dropshippers you will not have to worry about storage of costly inventory, packaging of inventory, or the shipping of inventory. Your Dropshipper will look after all of that for you. And with the ease of using Dropshippers you will have more time to concentrate on improving your sales skills and learning how to bring more customers to your eBay Auctions. The fact is, most Dropshippers charge you nothing to become a member to sell their products. While others may charge just a nominal administration fee. Plus, you can list your item on eBay for approximately .35 cents. So, as you can see your eBay Auction Business will cost you very little to get started. With such a low financial risk the only thing you have to lose is a bit of your time.

At this point you might be wondering how Dropshipping on eBay would work. It's a simple process. First you should browse eBay to find an item(s) you would like to sell. Then become an eBay member. Once you have an item(s) you are interested in selling, locate a Dropshipper for that item(s). Sign up with the Dropshipper. Now, list an auction on eBay for the item(s). Once your auction is over and you have a buyer, email your Dropshipper the required information. Your Dropshipper will then send the item(s) directly to your customer and charge your account the wholesale price for the item(s). The difference between the wholesale price and your retail price is pure profit!

All successful eBayers know that they must sell what the public is wanting to buy at a price the public is willing to pay for it. So research your item thoroughly. Know what your cost will be, and approximately what you can sell the item for before you decide to sell it.

Happy Selling!
Joe Clare


About the author:
Joe Clare is an active Netpreneur and eBayer! He is the author of numerous articles on how to succeed on eBay! Check out his latest Best Selling eBook "eBay Marketing Wholesale SourcePak" Your Passport to Success! at http://www.ebooksnsoftware.com

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posted by Beebee @ 9:53 PM   0 comments
Tuesday, December 4, 2007
Small Business Investments
Small business investments
by: Larry Westfall


State laws have been relaxed to make it easier for small business to raise start-up and growth financing from the public. Many investors view this as an opportunity to “get in on the ground floor” of an emerging business and to “hit it big” as the small businesses grow into large ones.

Statistically, most small businesses fail within the first few years. Small business investments are among the most risky that investors can make. This guide suggests factors to consider for determining whether you should make a small business investment.

Risks and investment strategy
A basic principle of investing in a small business is: Never make small business investments that you cannot afford to lose! Never use funds that may be needed for other purposes, such as college education, retirement, loan repayment, or medical expenses.
Instead, use funds that would otherwise be used for a consumer purchase, such as a vacation or a down payment on a boat or a new car.

Above all, never let a commissioned securities salesperson or office or directors of a company convince you that the investment is not risky. Small business investments are generally hard to convert to cash (illiquid), even though the securities may technically be freely transferable. Thus, you will usually be unable to sell your securities if the company takes a turn for the worse.

In addition, just because the state has registered the offering does not mean that the particular investment will be successful. The state does not evaluate or endorse any investments. If anyone suggests otherwise, they are breaking the law.

If you plan to invest a large amount of money in a small business, you should consider investing smaller amounts in several small businesses. A few highly successful investments can offset the unsuccessful ones. However, even when using this strategy, only invest money you can afford to lose.

Analyzing the investment
Although there is no magic formula for making successful investment decisions, certain factors are considered important by professional venture investors. Some questions to consider are:

Ø How long has the company been in business? If it is a start-up or has only a brief operating history, are you being asked to pay more than the shares are worth?
Ø Consider whether management is dealing unfairly with investors by taking salaries or other benefits that are too large in view of the company’s stage of development, or by retaining an inordinate amount of equity stock of the company compared with the amount investors will receive. For example, is the public putting up 80 percent of the money but only receiving 10 percent of the company shares?
Ø How much experience does management have in the industry and in a small business? How successful were the managers in previous businesses?
Ø Do you know enough about the industry to be able to evaluate the company and to make a wise investment?
Ø Does the company have a realistic marketing plan and do they have the resources to market the product or service successfully?
Ø How or when will you get a return on your investment?

Making money on your investment
The two classic methods of making money on an investment in a small business are resale of stock in the public securities markets following a public offering, and receiving cash or marketable securities in a merger or other acquisition of the company.

If the company is not likely to go public or be sold out within a reasonable time (i.e., a family-owned or closely held corporation), it may not be a good investment for you – despite its prospects for success – because of the lack of opportunity to cash in on the investment. Management of a successful private company may receive a good return indefinitely through salaries and bonuses, but it is unlikely that there will be profits sufficient to pay dividends in proportion with the risk of the investment.

Other suggestions
Investors must be provided with a disclosure document – a prospectus – before making a final decision to invest. You need to read this material before investing.
Even the best small business venture offerings are highly risky. If you have a nagging sense of doubt, there is probably a good reason for it. Good investments are based on sound business criteria and not emotions. If you are not entirely comfortable, the best approach is usually not to invest. There will be many other opportunities. Do not let a securities salesperson pressure you into making a decision.

It is generally a good idea to see management of the company face-to-face to size them up. Focus on experience and record of accomplishment rather than a smooth sales presentation. If possible, take a sophisticated businessperson with you to help in your analysis. Beware of any information that differs from, or is not included in the disclosure document. All significant information is required by law to be in the disclosure document. Immediately report any problems to your state Office of the Commissioner of Securities.

Conclusion
Greater numbers of public investors are “getting on the ground floor” by investing in small businesses. When successful, these enterprises enhance the economy and provide jobs. They can also provide new investment opportunities, but the advantages must be balanced against the risky nature of small business investments.


About the author:
Larry Westfall is the owner of DIY Investing - http://www.pennystockebook.com

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posted by Beebee @ 9:07 AM   0 comments
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